Primrose House

Bluebird Way, Brough HU15 1XB
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9.9 45 Reviews
  • Primrose House, Brough
Primrose House Care Home is a purpose-built luxury care home located in Brough, and provides friendly and comfortable residential and dementia care for up to 66 residents in single, ensuite rooms. The home benefits from facilities such as a library, hairdressing salon and cinema room. There is also spacious living and dining areas for residents to relax, socialise and spend time with loved ones during visits.

The dedicated care team gets to know each resident, working with them and their loved ones to create detailed care plans so that their needs are always met. The care team provides individual and compassionate care by getting to know each individual and building strong relationships with them and their loved ones.

Residents living with dementia receive quality dementia care, provided by colleagues, who are fully trained to ensure their approach is the best for residents living with dementia.

If you'd like to find out more about the home and what they have to offer, the team are happy to help.

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Care Provided by Primrose House

  • Primary Care Categories
  • Dementia
  • Older Person Care
  • Physical Disability
  • Respite Care
  • Younger Adults
  • Care Types Provided
  • Dementia Residential Care
  • Residential Care
  • For a maximum of 66 Service Users
  • Privately Owned
  • Care Offered
  • AIDS/HIV
  • Alcohol Dependence (past or present)
  • Alzheimer's
  • Anorexia/Bulimia/Self Harming
  • Bariatric Care/Obesity
  • Bipolar/Manic Depression
  • Cancer Care
  • Cerebral Palsy
  • Colitis & Crohn's Disease
  • COPD/Pulmonary Disease
  • Down Syndrome
  • Epilepsy
  • Head/Brain Injury
  • Hearing Impairment
  • Huntington's Disease
  • Korsakoff Syndrome
  • Motor Neurone Disease
  • Multiple Sclerosis
  • Muscular Dystrophy
  • Neuropathic
  • Orthopaedic
  • Parkinson's Disease
  • Prader-Willi Syndrome
  • Speech Impairment
  • Spina Bifida & Hydrocephalus
  • Stroke
  • Visual Impairment
  • Other Care Provided
  • Convalescent Care
  • Day Care
  • End of Life Care
  • Independent Living Training
  • Palliative Care

Good to Know

  • Person in charge
  • Braiden Brettell (Care Home Manager)
  • Admission Criteria
    • Ages from 18 to 120
  • Room Information
    • Single Rooms (66)
    • Couples/Companion Rooms (0)
    • Single Rooms with ensuite Wet Room (66)
  • Care Home Design/Build
    • Purpose Built: Yes
    • Year Purpose Built: 2023
    • Last Refurbishment: 2023
    • Number of floors: 2

Funding & Fees Guide for Primrose House

  • Funding Types Accepted
  • Self funding (Private)
  • Local Authority with Top-Up
  • Local Authority
  • NHS Continuing Healthcare (CHC) Funding
  • Weekly Charges per Person
    • Self-Funded Residential Care from £1,445
    • Self-Funded Residential Dementia Care from £1,445
    • RESPITE Self-Funded Residential Care from £1,445
    • RESPITE Self-Funded Residential Dementia Care from £1,445

  • At Danforth Care Homes, One Inclusive Fee Covers It All


    Choosing the right care home for yourself or a loved one is a big decision, and we’re here to make it simpler. At Danforth Care Homes, we pride ourselves on offering one inclusive fee across all our homes. This means no unexpected costs or additional fees—ever.


    Here’s what’s included:


    All Levels of Care: Whether needs change over time, our comprehensive care ensures residents always receive the right level of support.


    Accommodation: A comfortable, private room to call home.


    Nutritious Meals: Delicious, chef-prepared meals tailored to residents' preferences and dietary needs.


    Lifestyle Activities: Daily activities and events organized by our dedicated in-house lifestyle team, designed to engage, entertain, and enrich.


    Weekly Services: Visits from a professional hairdresser and chiropodist are part of our commitment to residents’ well-being.


    Our all-inclusive approach ensures peace of mind for residents and their families, so they can focus on what truly matters—quality time together.
  • (these prices are only a guideline, please contact Primrose House to find out the exact price for your requirements)

Facilities

  • Bar/Café
  • Close to Local shops
  • Gardens
  • Lift
  • Near Public Transport
  • Own Furniture if required
  • Pet Friendly (or by arrangement)
  • Phone Point in own room
  • Residents Internet Access
  • Residents Kitchenette
  • Smoking not permitted
  • Television point in own room
  • Wheelchair Access
  • Parking

  • On site private car park


Primrose House Reviews (45)

Total of 45, showing 21-40
9.9

Primrose House has a Review Score of 9.9 (9.894) out of 10, based on 45 reviews in the last 2 years. Over all time Primrose House has 45 reviews.

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Review from Lee S (Son of Resident) published on 11 September 2024
Submitted via Postal Card • Report

Overall Experience  Overall Experience 5.0 out of 5

My mum had been with you for almost a year and throughout that time she has received wonderful and loving care. She was spoken to as an adult, I never heard one staff member talk to her using child-like language, it was always adult to adult. They adapted their physical care to meet the needs of my
mum as she physically became more poorly. No matter who the staff member was or their role within the team, they all were caring and had time for her, no one rushed in and out of her room. I know I cannot name names but the care my mum received on the morning of her passing from the four night staff was exemplary.

Reply from Amy Batchelor, Customer Relations Manager at Primrose House

Thank you for such a lovely review, sending you and your family our sincere condolences at this difficult time. It was an absolute pleasure caring for your mum. The team always pride themselves on delivering outstanding personalised care and offering a warm and welcoming environment for their loved ones and your review confirms the fantastic work they do. Thank you.


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Review from J K (Respite Resident) assisted by family/friend published on 9 September 2024
Submitted via Postal Card • Report

Overall Experience  Overall Experience 4.0 out of 5

A very pleasant period of respite in a new and modern care home. I was really pleased with the levels of high service. All the members of staff were first-class and dealt with any specific request I had.

Reply from Amy Batchelor, Customer Relations Manager at Primrose House

Thank you for your positive comments and feedback regarding your recent respite stay at Primrose House. I am so pleased you were happy with the high level of care you received. Our staff pride themselves on delivering outstanding care and your review confirms the fantastic work they do. Thank you.


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Review from D B (Daughter of Resident) published on 23 July 2024
Submitted via Website • Report

Overall Experience  Overall Experience 5.0 out of 5

Primrose House has made the transition from home to care easy for me and my parents. The environment is welcoming, encouraging, and supportive, especially when we are feeling anxious about leaving our loved ones with strangers. Believe me, strangers soon become friends and we feel we are part of the
Danforth family. Although my parents have only been in for respite, so far, we had no hesitation in getting them booked in again. It's a home-from-home environment with a luxury hotel feel, making respite care feel like a holiday.

Reply from Amy Batchelor, Customer Relations Manager at Primrose House

Thank you for your wonderful review and welcome to the Danforth Family. I am so pleased your parents enjoyed their respite stay with us and it gave you peace of mind knowing they were being well cared for. We will look forward to welcoming them back when they need another break. Thank you.


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Review from Paul H (Respite Resident) published on 5 June 2024
Submitted via Postal Card • Report

Overall Experience  Overall Experience 5.0 out of 5

I went into the home for respite care. The staff were all brilliant, attentive, polite and exceptionally helpful and nothing was too much trouble. My room was well equipped and cleaned daily. Any emergencies were dealt with quickly and sympathetically. The meals were varied, well cooked and seemed to
cater for all tastes. I was fortunate to have chosen this outstanding establishment.

Reply from Amy Batchelor, Customer Relations Manager at Primrose House

Thank you for your wonderful review, I am so pleased you enjoyed your respite stay at Primrose House. Please do not hesitate to contact us if you require our assistance again in the future.


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Review from Juliet L (Daughter of Resident) published on 25 April 2024
Submitted via Website • Report

Overall Experience  Overall Experience 5.0 out of 5

We have been really impressed with the welcome, service and care for mother (in-law) at Primrose House. We had an emergency at home and she had to be admitted as a result of husband carer becoming incapacitated. We live 200 miles away with the rest of the family living in the USA. But we had done our
research and pre-visited Primrose in 2023 where we had met one of the staff members. Within 2 hours of us calling for help, this staff member had visited MIL at home, arranged assessment and contracts. She was admitted that afternoon and we were able to rest knowing she was being cared for while husband in hospital. She has Alzheimer's and gets very confused. But the team at Primrose have been amazing. They have kept up the communication with us and the respite care she received couldn't have been better. Thank you.

Reply from Max Andrews, Business Support Manager at Primrose House

Thank you for your review Juliet, we are delighted to hear about your positive experience with Primrose House. Providing exceptional care and support, especially during challenging times, is at the heart of what we do. Thank you for trusting us with your loved one's well-being.


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Review from Andrew F (Son of Resident) published on 6 February 2024
Submitted via Website • Report

Overall Experience  Overall Experience 5.0 out of 5

We put Mother in Primrose House in Brough for some rest-bite care while Father was in hospital - the care she received from the manager and the team was second to none - it was good to know that my mother was in great hands and being looked after in such a caring way.

Reply from Max Andrews, Business Support Manager at Primrose House

Thank you for your fantastic feedback regarding the care your father is receiving at Primrose House. Feedback like yours confirms the great work the whole team do, and we will ensure your kind words are shared with the team. Thank you.


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Review from M G (Daughter of Resident) published on 22 January 2024
Submitted via Postal Card • Report

Overall Experience  Overall Experience 5.0 out of 5

During the Christmas period, on Christmas Eve morning (Sunday), I was seeking a rehabilitation centre urgently for my mother. Primrose team were helpful and understood our needs. Pre-assessment was carried out on the same day at the hospital where my mother was recovering from a back operation. She
was transferred on Boxing Day. For the past two weeks, Primrose House team have cared for and looked after my mum fantastically. She is now well enough to return to her home. Primrose was highly recommended by my friends. Primrose House team helped my disabled mum to settle and feel loved and cared for. The Primrose team is what makes this care/nursing home so great.

Reply from Amy Batchelor, Customer Relations Manager at Primrose House

Thank you for your wonderful review; I am so pleased the team were able to act so quickly and get Mum settled into Primrose House. The team really focus on delivering person-centred care and your review confirms the fantastic work they all do. I am so pleased Mum is now well enough to return home. Please do not hesitate to contact us in the future if Mum needs us. Thank you.


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Review from John P (Son of Resident) published on 18 January 2024
Submitted via Postal Card • Report

Overall Experience  Overall Experience 5.0 out of 5

I found the staff to be excellent. From the initial visit to my mum's house and throughout her time in the home, they have been great. The home is really high quality, an excellent building newly opened with excellent facilities. All the staff I have come across have been helpful and supportive.

Reply from Amy Batchelor, Customer Relations Manager at Primrose House

Thank you for your kind words; we are so pleased Mum enjoyed her respite stay with us at Primrose House. We will look forward to welcoming Mum again in the future. Thank you.


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Review from Lois H (Daughter of Resident) published on 11 January 2024
Submitted via Postal Card • Report

Overall Experience  Overall Experience 5.0 out of 5

Mum stayed at Primrose House for three weeks of respite care. The care and support Mum received was second to none. Everyone is so kind and friendly. Mum felt at home straight away. The rooms are beautifully decorated and exceptionally clean. I would most certainly recommend Primrose House. Thank you
to all the staff for making Mum so welcome.

Reply from Amy Batchelor, Customer Relations Manager at Primrose House

Thank you for your wonderful review. We are so pleased Mum enjoyed her three weeks respite stay with us. We would be more than happy to welcome Mum back to Primrose House in the future. I will ensure your kind words regarding the fantastic team at Primrose House are shared within the home. Thank you.


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Review from Rick C (Son of Resident) published on 4 January 2024
Submitted via Website • Report

Overall Experience  Overall Experience 5.0 out of 5

This is a lovely home, very clean, modern and well-designed.
The room is a good size and the en suite with a great walk-in shower.
There is no hospital feel about the place, it feels much more like a hotel.
The staff were all lovely and very attentive. I am relieved that my mum is being cared for
to this level.
Thank you to all of you.

Reply from Amy Batchelor, Customer Relations Manager at Primrose House

Thank you for your wonderful review, we are so pleased Mum is happy and settled. The team at Primrose house prides itself on providing outstanding care and reviews like yours confirm the fantastic work they all do. I will ensure your feedback is shared with the whole team. Thank you.


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Review from F T (Grandson of Resident) published on 4 January 2024
Submitted via Website • Report

Overall Experience  Overall Experience 5.0 out of 5

I went to see my grandad in the care home for the first time today. I was pleasantly surprised with how amazing the staff were and how happy my grandad was at the care home. I feel so relieved knowing he is in such good hands and I know the staff at Primrose House will be able to cater to all of their
needs.

Reply from Amy Batchelor, Customer Relations Manager at Primrose House

Thank you for your lovely review, we are so pleased to hear your grandad is happy and has settled so well at Primrose House. We will ensure your feedback is shared with the whole team. Thank you.


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Review from Paul A (Son of Resident) published on 7 December 2023
Submitted via Website • Report

Overall Experience  Overall Experience 5.0 out of 5

My mum has settled into Primrose House extremely quickly and is happier than I have seen her in a very, very long time. It is clear that the whole team understand what is important to her and the personalised care she receives as a result is outstanding. Everyone is extremely friendly and it’s a very
welcoming environment, there is always something going on and Mum is much, much more engaged than I ever thought she would be! It is abundantly clear that the whole team, from management to the carers, are professional, genuinely kind and dedicated to the wellbeing of the residents; very reassuring. The home itself is more like a five-star hotel with lovely en-suite rooms, lots of social areas, dedicated dining spaces and even a cinema room - a very thoughtful design. I would also like to acknowledge the kindness and support the wider family has received during a very stressful time.

Reply from Amy Batchelor, Customer Relations Manager at Primrose House

Thank you for your wonderful review and your kind words, we are so pleased Mum has settled well and is happy. We pride ourselves on person-centred care and your review confirms the fantastic work the whole team do at Primrose House. We will ensure your review is shared with the whole team. Thank you.


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Review from Lisa T (Daughter of Resident) published on 28 November 2023
Submitted via Website • Report

Overall Experience  Overall Experience 5.0 out of 5

Very friendly staff, the care is outstanding and the residents are treated with huge amounts of respect and dignity. My mum has settled in wonderfully even though she only recently moved in. She feels very loved and comfortable. Gorgeous rooms and food!

Reply from Amy Batchelor, Customer Relations Manager at Primrose House

Thank you for your wonderful review, we are so pleased Mum has settled in so well and feels loved and comfortable. Our team really focus on a person-centred care approach and your feedback confirms the fantastic work they all do. We will ensure your review is shared with the whole team at Primrose House. Thank you.


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Review from V A (Daughter-in-law of Resident) published on 27 November 2023
Submitted via Website • Report

Overall Experience  Overall Experience 5.0 out of 5

Primrose House is an outstanding care home.
My relative is a resident, and it is wonderful to see how happy she is at the home.
The staff are extremely professional and are truly dedicated to caring for the residents.
The rooms, facilities, food, and activities are all first-class.
It is such
a lovely welcoming place, and I would recommend this home without hesitation.

Reply from Amy Batchelor, Customer Relations Manager at Primrose House

Thank you for your kind words regarding the care your relative is receiving at Primrose House, It is great to hear how happy she is. The team always strive to ensure person-centred care is delivered at all times and feedback like this confirms the fantastic work they do. We will ensure your feedback is shared with the whole team. Thank you.


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Review from S B (Daughter-in-law of Resident) published on 13 November 2023
Submitted via Website • Report

Overall Experience  Overall Experience 5.0 out of 5

As a family member of a resident at Primrose House, I have visited on many occasions. On every visit, you are greeted by friendly staff (including Cody and Winston with their very waggy tails) who always have time for a chat. There is always a positive buzz around the building with staff and residents
enjoying activities or chatting over a cup of tea. My mother-in-law has a beautiful room which looks out onto the garden and the cleanliness is second to none. Despite her initial worries about moving, the staff have been amazing at helping her to settle in and very quickly understood all about her and her needs. I particularly like the social media posts which allow us to see many of the activities she has been involved in. A big thank you to everyone at Primrose House.

Reply from Amy Batchelor, Customer Relations Manager at Primrose House

Thank you for your wonderful feedback regarding the care and attention your loved one is receiving at Primrose House. We are so pleased they have settled in well and enjoying all the fantastic activities that take place both inside and outside the home. We really value your feedback and we will ensure this is shared with the whole team. Thank you.


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Review from S T (Son of Resident) published on 3 November 2023
Submitted via Website • Report

Overall Experience  Overall Experience 5.0 out of 5

I found this care home a brilliant place to stay at all the staff are very good at what they do nothing is too much trouble plus the home is looking after my mother who has advanced dementia the previous care home didn’t meet her needs so we moved her to this home which we find is ideal for her needs

Reply from Maxwell Andrews, Business Support Manager at Primrose House

Thank you for your wonderful feedback regarding your mum's experience when staying at Primrose House, your feedback will be shared with the whole team. The happiness, safety and needs of our residents are at the heart of everything that we do and your feedback reflects this. Thank you.


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Review from C B (Respite Resident) published on 1 November 2023
Submitted via Postal Card • Report

Overall Experience  Overall Experience 5.0 out of 5

The staff whilst I was there were wonderful! Helpful and friendly. Room facilities, very good. The facilities are not geared up for wheelchair use, the lift and door keypads are too high plus exiting the building is very difficult. Fold-down shower seats (wall-mounted) in the bathroom would have been
a good idea!

Reply from Max Andrews, Business Support Manager at Primrose House

Thank you for the wonderful feedback regarding the staff and facilities at Primrose House. We also appreciate your notes regarding the wheelchair accessibility issues. This is something we will raise with our maintenance team to look at readjusting the keypads as well as assessing the accessibility of the building and bathrooms. We will be sure to keep you updated with any changes.


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Review from Catherine U (Friend of Resident) published on 17 October 2023
Submitted via Website • Report

Overall Experience  Overall Experience 5.0 out of 5

Visited Primrose Care Home today for the first time. Wonderful experience in a lovely environment with friendly staff who couldn’t do enough. Everywhere looked very clean and the room where my friend was beautiful with all en-suite facilities. My friend said the food was delicious and he was very happy
to be so well looked after. A huge thank you to all the team.

Reply from Amy Batchelor, Customer Relations Manager at Primrose House

Thank you for your wonderful feedback regarding your experience when visiting Primrose House, your feedback will be shared with the whole team. We are so pleased your friend is enjoying the delicious food our chefs are providing, along with the fantastic care they are receiving.


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Review from D L (Daughter of Resident) published on 13 October 2023
Submitted via Website • Report

Overall Experience  Overall Experience 5.0 out of 5

This is a lovely home and the staff are second to none. I have received so much help from them where other agencies failed miserably. I cannot praise them enough, including the chefs who go out of their way to support my relative with a special diet.

Reply from Amy Batchelor, Customer Relations Manager at Primrose House

Thank you for the wonderful feedback regarding the care you are receiving at Primrose House, the team pride themselves on providing person-centred care and we will ensure your kind words are shared with the whole team.


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Review from Lesley H (Daughter of Resident) published on 31 August 2023
Submitted via Postal Card • Report

Overall Experience  Overall Experience 4.0 out of 5

My initial contact with Primrose House was with the management team. I cannot fault their help and support during a very stressful time. I have found the staff to be friendly and helpful to myself at all times. I am very pleased with the way staff have helped my mother to settle and have shown her kindness
and attention especially when she has been upset. As numbers of residents increase I am hopeful that activities will become part of the daily life.

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Current Review Score: 9.9 (9.894)

Overview of Review Score

The Review Score of 9.9 (9.894) out of 10 for Primrose House is based on a) the Average Rating and b) the number of positive Reviews.

  • a) The Average Rating is 4.9 out of 5 from 45 Reviews in the last 24 months.

  • b) The score for the number of positive Reviews is 5.0 out of 5 from 44 positive Reviews in the last 24 months.

Detailed Breakdown of Review Score

The maximum Review Score for a Care Home is 10, which is made up from the Average Rating of Reviews (maximum of 5 points) and the Number of Reviews (maximum of 5 points) in the last 24 months:

  • a) 5 Points are available for the Average Rating from all Reviews in the last 24 months.

    The Average Rating of 4.894 for Primrose House is calculated as follows: ( (494 Excellents x 5) + (29 Goods x 4) + (14 Satisfactorys x 3) ) ÷ 537 Ratings = 4.894

  • b) 5 Points are available for the number of Positive Reviews in the last 24 months. A Positive Review is defined as any Review with an 'Overall Experience' of '4' or '5' (out of a max rating '5').

    The 5 Points relating to the number of positive Reviews for Primrose House is based on 44 positive Reviews in the last 24 months and is calculated as per below:

    The 5 points available are broken down as follows:

    • i) 4 points are available for the first 10 Positive Reviews in the last 24 months; 3 points for the first Positive Review, and then 0.125 Points for each of the next four Positive Reviews and then 0.1 Points for the next five Positive Reviews. (1st = 3.000, 2nd = 0.125, 3rd = 0.125, 4th = 0.125, 5th = 0.125, 6th = 0.100, 7th = 0.100, 8th = 0.100, 9th = 0.100, 10th = 0.100) 3 + 0.125 + 0.125 + 0.125 + 0.125 + 0.1 + 0.1 + 0.1 + 0.1 + 0.1 = 4

    • ii) 1 point is available for the number of Positive Reviews reaching 20% of the registered maximum number of service users in the last 24 months. If this number is partially reached, then that proportion of 1 point is given. eg a Care Home registered for a maximum of 50 service users has to reach 10 Positive Reviews to receive 1 point, if it has 7 reviews it will receive 0.7 points. 20% of the 66 registered maximum number of service users is 13.2, which has been reached with 44 Positive reviews. Points = 1

  • When a Review is submitted by someone who has previously submitted a Review, only the latest Review will count towards the Review Score.

  • If a Care Home does not have a review in the last 24 months, then it will not have a Review Score.

Performance

Care Quality Commission (CQC) Rating

Care Quality Commission is responsible for the registration and inspection of social care services in England.

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Bed Vacancies

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Awards / Recognitions (1)

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Meet the Team (2)

Braiden

Braiden Brettell

Job Title: General Manager

Joined: 2023

Braiden has worked in the health and social care sector since 2017, beginning his career as a care assistant specialising in residential dementia care. While he has also supported young adults in the community, his true passion lies in caring for the elderly, particularly those with dementia. Braiden’s creativity, rooted in his earlier interest in performing arts, fuels his commitment to providing a person-centred approach to care.


In his role, Braiden uses his technical skills to guide and support staff, helping them achieve both personal and professional goals.


Outside of work, Braiden values quality time with his family and enjoys city breaks across Europe, where he immerses himself in learning about different cultures.


Beverly

Beverly Cuthbert

Job Title: Front of House Manager

Joined: 2024

Beverly started working in hospitality in 1991 and has worked the length and breadth of the UK enjoying hotel and administration work.


Beverly met her husband whilst working in a Hotel in Harrogate and they worked together for a few years.


Beverly settled in East Yorkshire in 2001 and her career path moved to working in social care in 2009 which commenced at a Nursing and Residential Home in Driffield as an Administrator and then Administration Manager.


Beverly has always worked in customer-facing roles and likes to develop good relationships with clients and colleagues.


Beverly is passionate about working in a company that gives the best possible care and has a warm welcome for everyone.


Beverly’s interests outside of work are Formula One and spending time with family.